Starting a Sales Enablement Function that Improves Performance

While the past two years have forced change upon us faster than we anticipated, buying behavior has been evolving for quite some time. In Distribution, these changes present significant opportunities to disrupt and apply new approaches to sales and sales leadership, with sales enablement playing a major part in the equation.

While not a brand new idea, sales enablement is an emerging profession and growing body of knowledge that started in high-tech verticals and is spreading rapidly to more traditional verticals. For those considering or already undertaking a sales transformation, it is critical to have a clear strategy to get it right from the outset.

Join sales enablement expert Mike Kunkle for this webinar to learn:

  • The positive impact of sales enablement, when properly executed
  • The Building Blocks of Sales Enablement – an approach that has been called “The Ultimate Sales Framework for Achieving Business Success”
  • Diagnostic, strategic, and tactical methods to improve performance


Oct 07 2021


2:00 pm - 3:00 pm

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  • Mike Kunkle
    Mike Kunkle
    VP of Sales Effectiveness Services, SPARXiQ

    Mike Kunkle is a respected sales transformation architect and internationally-recognized sales training and enablement expert. He’s spent 35 years in the sales profession and 25 years as a corporate leader or consultant. Mike has helped companies drive dramatic revenue growth through best-in-class training and proven-effective sales transformation methodologies as the former founder of Transforming Sales Results, LLC. Today, he advises clients, speaks at conferences, leads webinars, delivers workshops, and designs training courses and sales enablement systems that provide results as the Vice President of Sales Effectiveness Services for SPARXiQ.

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