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WEBINAR: WayPoint Presents Switch by SPARXiQ

April 2, 2020 @ 11:00 am 11:30 am

In light of recent events, WayPoint Analytics has been watching for additional solutions that can really help protect and optimize your cash-flow. One we’ve found is Switch by SPARXiQ. Switch uses proprietary algorithms to identify target SKU that are most likely to have hidden incremental cost factors. With Switch, you can apply an appropriate price adjustment that drive incremental NET profit, to the tune of 1 to 2 bottom-line margin points. In this short webinar, join Randy MacLean, WayPoint Analytics’ founder and David Bauders, CEO of SPARXiQ for an overview of the opportunity you have to achieve a quick turn around, using limited resources and with no change management. Can’t make it? Sign-up anyway to get the recording later!


David Bauders

David Bauders


David Bauders’ singular goal is to help his clients sustainably create and capture higher economic value. 

After beginning his career at IBM and Booz & Company, in 1993 David launched SPA (Strategic Pricing Associates, Inc.). Since that time, SPA has generated $100+ Billion of profitable growth for over six hundred organizations, including twenty-five Fortune 500 companies, and is a leading provider of profit-maximizing analytics. 

David also recognized a consistently growing skills gap in sales forces’ ability to navigate evolving buyer practices in today’s disruptive digital economy: core selling skills, negotiation skills, financial acumen, strategic client-relationship building, and emotional intelligence. In 2015, he established a second company, SPASIGMA, to fill that gap, as well as distributed sales teams’ need to access virtual sales training and sales enablement support. Uniquely, SPASIGMA produces binge-worthy content in Hollywood, transforming expert content into today’s modern media formats.

In 2019, David merged both companies to create SPARXiQ. SPARXiQ provides integrated analytics and training solutions that accelerate sales performance, profitability and long-term enterprise value. 

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